Crayola Canada has donated $40,000 to the United Way for the City of Kawartha Lakes.
In addition to the donation, employees of the Lindsay-based company raised $6,818.96 for the United Way through their workplace campaign.
Despite the pandemic, this is the highest amount raised in a Crayola workplace campaign to date.
“We are dedicated to our commitment toward corporate social responsibility in the community,” says Paul Murphy, general manager of Crayola Canada, in a media release. “We know people in our community need help more than ever as we move through the pandemic and we are proud that we can continue to support the important efforts of the United Way for the City of Kawartha Lakes.”
Crayola Canada has been supported in the United Way for more than 30 years. Normally, the company hosts an annual sale of Crayola products to raise money for the United Way for the City of Kawartha Lakes. Due to the pandemic, the sale has been cancelled for the past two years in a row.
The company has provided 30,000 square feet of its land that the United Way and Fleming College staff developed into a fully operational community garden. Edwin Binney’s Community Garden provides fresh produce to people who need it in the City of Kawartha Lakes and Haliburton County through social service agencies, food banks, shelters, and children’s programming agencies.
“Crayola has always been outstanding in its support of our work and we have developed a deeper partnership through the Edwin Binney’s Community Garden,” says United Way executive director Penny Barton Dyke.
“The garden is a multi-pronged approach to issues of food security and supporting food programs and in addition it is an education centre. With the use of this land owned by Crayola, we have produced over 34,400 pounds of food to date that has been donated to agencies to help fight hunger in Kawartha Lakes and in Haliburton areas.”