Annual ‘Bras Around the Building’ campaign in Peterborough raises $13,584 for breast cancer research

Over 6,800 bras will hang from Merrett Home Hardware Building Centre building until October 31

Held during October 2023, the 13th annual Pure Country 105 and MOVE 99.7 "Bras Around the Building" campaign, in conjunction with Merrett Home Hardware Building Centre, has collected 6,842 bras and raised $13,584 for breast cancer research. (Photo courtesy of Pure Country 105 and MOVE 99.7)
Held during October 2023, the 13th annual Pure Country 105 and MOVE 99.7 "Bras Around the Building" campaign, in conjunction with Merrett Home Hardware Building Centre, has collected 6,842 bras and raised $13,584 for breast cancer research. (Photo courtesy of Pure Country 105 and MOVE 99.7)

The 13th annual “Bras Around the Building” campaign in Peterborough has raised $13,584 for breast cancer research.

The campaign, organized by local Bell Media radio stations Pure Country 105 and MOVE 99.7 in partnership with Merrett Home Hardware Building Centre, collected 6,842 gently used bras from the community over the past four weeks. This year, the bras are hanging at Merrett Home Hardware Building Centre at 1460 Lansdowne Street West.

The funds were raised thanks to Merrett Home Hardware Building Centre, which donated $1 per bra collected, along with monetary donations from local businesses — including Cindy King and Canada Life, Sobeys Towerhill, Shirley and Rebecca Smith from Port Hope, Kawartha Lakes retirement residence in Bobcaygeon, the Lakefield Ladies Hockey Association, and more — as well as monetary donations from individuals.

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The $13,584 raised will be donated to the Canadian Cancer Society for breast cancer research.

Staff at Merrett Home Hardware Building Centre helped raise the bras on the building, where they will remain until Monday (October 31) as a symbol of support for women battling breast cancer, to honour survivors, and to remember those who have lost their battle.

People are encouraged to stop by and take pictures while the bras remain on display,