Gauvreau Accounting Tax Law Advisory in Peterborough kicks off ‘Gear Up for Good’ backpacks for kids campaign

Donations accepted until August 11 for 4th annual back-to-school initiative providing under-served children with school essentials

Robert Gauvreau (right) of Gauvreau Accounting Tax Law Advisory in Peterborough with representatives from Big Brothers Big Sisters of Peterborough and the Kawartha Haliburton Children's Foundation and a local student celebrating the results of the 2024 "Gear Up for Good" campaign. The annual back-to-school initiative, which returns for its fourth year in 2025, provides under-served children with school essentials. (Photo: Gauvreau Accounting Tax Law Advisory)
Robert Gauvreau (right) of Gauvreau Accounting Tax Law Advisory in Peterborough with representatives from Big Brothers Big Sisters of Peterborough and the Kawartha Haliburton Children's Foundation and a local student celebrating the results of the 2024 "Gear Up for Good" campaign. The annual back-to-school initiative, which returns for its fourth year in 2025, provides under-served children with school essentials. (Photo: Gauvreau Accounting Tax Law Advisory)

Gauvreau Accounting Tax Law Advisory in Peterborough is once again aiming to set up 200 area children for a successful school year by equipping them with a backpack of school essentials.

The firm is launching its fourth annual “Gear Up for Good” campaign, which is an initiative that aims to supply under-served children in Peterborough with what they need to head back to school.

“Every child deserves the chance to excel in their education,” said founder and CEO Robert Gauvreau in a statement. “We are grateful for the incredible support from our community and partners. The goal remains the same, but our drive to make an even greater impact has never been stronger.”

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Launched in 2021, the annual campaign has grown ever year, with last year’s campaign resulting in 208 fully stocked backpacks.

“We are calling on everyone to come together once again to hit our 200 fully stocked backpack goal,” a media release noted.

Once again, the backpacks will be distributed to children through Big Brothers Big Sisters of Peterborough and the Kawartha Haliburton Children’s Foundation.

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Items needed include backpacks, lunch bags and sandwich containers, water bottles, pens, crayons, pencils, pencil cases, pencil sharpeners and erasers, markers and highlighters, scissors, calculators, and more.

Donations can be made through the campaign’s Amazon wish list at bit.ly/GearUpForGood2025 or dropped off at Gauvreau Accounting Tax Law Advisory at 150 King Street West, Suite 100, by 1 p.m. on Monday, August 11. Backpacks will be distributed on Friday, August 22.

As part of the initiative, Union Barber is providing haircuts and Domino’s Pizza is offering a free pizza to each family that receives a backpack.

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In addition to the help of community members, Gauvreau Accounting Tax Law Advisory is also looking for additional support from businesses, which could include providing snacks, water bottles, backpacks, and supplies.

Ahead of last year’s drive, Robert Gauvreau told kawarthaNOW the annual Gear Up for Good campaign aims to help students “start the school year with success and a quick win — a haircut, a pizza dinner, and a fully stocked backpack.”

“Many of these kids, as we know, are coming from unfortunate situations and don’t necessarily have the means to get fit and ready for the school season, so to do that for them would be a huge win,” he said.