After four years of providing women a cozy place to find curated and chic collections of high-quality clothing for cottage life, DJC Casual Clothing owner Nancy Wiskel is bidding a “bittersweet farewell” to her Apsley store this fall.
The final day to shop in person at DJC Casual Clothing at 126 Burleigh Street will be Saturday, October 25.
“We’ve loved every minute of being part of the Apsley community, from the friendly faces who stopped in each summer to the community events we were fortunate to have been a part of,” says Wiskel. “We’ve built so many wonderful friendships here and we are deeply grateful for the warmth and support shown to our store over these past four years.”
Wiskel opened the North Kawartha boutique in 2022 as a sister store to Peterborough’s DJC Modern Apparel (formerly “Dan Joyce Clothing”), which has been providing built-to-last and stylish apparel for women for more than 45 years. While the Peterborough location focused on stylish work and city wear for the modern woman, the Apsley store sported fashions that emphasize effortless and casual comforts that don’t sacrifice style.
DJC Casual Clothing offered a welcoming small-town atmosphere frequented by cottage-goers making a stop on their way north for the weekend and year-round residents who enjoy their rural lifestyle. The boutique built a reputation not only for its high-quality clothing but its convenient location, personable service, and vibrant community spirit reflected in events like the annual Holiday Hop.
According to Wiskel, that inviting atmosphere was fostered by the store’s two dedicated team members, Brenda and Viveca, who were both vital to the store’s success and who customers came to know and love.
“They were truly the heart of our Apsley location,” says Wiskel. “Their warmth, care, and connection with our customers helped make this store such a special place.”
To thank area residents for supporting DJC Casual Clothing over the past four years, Wiskel will be holding a store closing sale until October 25, featuring extra savings on all remaining styles. However, although the Apsley location is closing, the collections featured at the store will be available at the Peterborough location and also online.
While the closet is being cleared out in Apsley, it’s not goodbye forever. Operating just one storefront will allow Wiskel to introduce more fun initiatives and opportunities — and you never know where DJC Modern Apparel might host a pop-up.
“It’s been a joy to be part of Apsley’s small-town charm,” Wiskel says. “We’ll miss our summers here dearly, but we’re so grateful for the support, friendship, and memories this community has given us.”
You can stay connected with DJC Modern Apparel on Facebook and Instagram and shop online at djclothing.ca.
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