DJC Modern Apparel is celebrating curves with an all-new collection designed to help women who wear sizes 18 and up find modern, flattering styles that fit and feel incredible.
The 18+ Collection, located in its own section of the Peterborough women’s clothing boutique for ease and convenience, was curated to align with owner Nancy Wiskel’s mission to help all women look and feel their best.
“My passion is helping women find confidence through style, so having more inclusive sizing at the store has always been a goal of mine,” Wiskel says. “I finally found a line of clothes, Kaffe Curve, that brings a really good design aesthetic that very much fits into the DJC style, while being made with really good fabrics and having a really good price point.”
Kaffe Curve is a Danish plus-size clothing brand that embraces curves and fuller figures. The collection at DJC Modern Apparel spans a range of styles from everyday cardigans and denim to timeless dress pants, classic blazers, and patterned blouses fit for the office. Online and in-store, shoppers will find sizes 18 to 24 and up to 3XL.
Complementing the pieces from Kaffe Curve, DJC Modern Apparel’s 18+ Collection also features made-to-last quality pieces by Joseph Ribkoff, Foxcroft, and other brands that support inclusive sizing. Pricing is in line with the other brands and designers found on the racks at DJC Modern Apparel.
Wiskel says she hopes having the 18+ Collection available in store will provide a solution for local shoppers who typically shop online to find modern, stylish apparel in their size.
“Shopping online for clothes is really difficult regardless of where you fit in size,” she explains. “I knew if I could find something to bring in store, we can then offer the whole experience that you get at DJC.”
“We make sure that you’re wearing clothes that are appropriate for you, that look good, and that make you feel really great. I really wanted to be able to bring that to more women.”
DJC Modern Apparel will be celebrating the launch of the 18+ Collection with a special event from 4:30 to 7 p.m. on Tuesday, May 5 that features a Kaffe Curve trunk sale. A representative from the brand will be in store showcasing an expanded inventory of spring and summer wear, including some pieces that will only be available during the event.
“The representative knows Kaffe Curve inside and out so she can give really great styling tips and tell you how to combine some of the pieces,” Wiskel says. “I’m really looking forward to that, and I’m really excited for people to see this new line and for our store to be more inclusive.”
The May 5 event will also include draw prizes, and there will be no sales tax on any purchases made during the event.
DJC Modern Apparel is located at 1525 Chemong Road in Peterborough. Regular store hours are 10 a.m. to 5 p.m. Mondays to Fridays and 10 a.m. to 4 p.m. on Saturdays. To browse or shop online, visit djclothing.ca. To stay updated on new drops, follow DJC Modern Apparel on Facebook and Instagram.
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