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Tuesday, March 6
Workshop: Business & Entrepreneurship Centre Northumberland presents Today's Online Marketing Environment beginning at 12:00 pm at Business & Entrepreneurship Centre Northumberland (600 William Street, Cobourg, K9A 3A5). What attributes make up a good website, search engine optimization, SEO, inbound links, keyword phrases, content marketing, email, social media platforms integration, analytics relating to your website and social media platforms, paid search, banner advertising, and e-commerce. Other discussion items include the development of a digital marketing plan and overall marketing expense ROI. For more information please visit www.becn.ca/advance-seminars/.