Fashion Week Lands in Peterborough

Fundraiser and week-long celebration of local fashion scene takes place from November 15 to 21

All proceeds raised by events during Peterborough Fashion Week will go to Five Counties Children's Centre
All proceeds raised by events during Peterborough Fashion Week will go to Five Counties Children's Centre

Peterborough Fashion Week, a celebration of the local fashion scene and a fundraiser for Five Counties Children’s Centre, takes place from Sunday, November 15th to Saturday, November 21st.

Presented by Canadian Tire, the week gives retailers the chance to show off Christmas and New Year’s fashion while helping to raise funds for Five Counties Children’s Centre.

“For 40 years, children with special needs and their families have depended on Five Counties,” says Dave Adams, Executive Director of Five Counties Children’s Centre. “Funds raised in the community are one of the reasons we’re able to maintain our services.”

Peterborough Fashion Week was born out of STRUTT 4 Kids, a small fashion show fundraiser that over the past four years has grown Peterborough’s premier fashion event.

Peterborough Fashion Week includes the STRUTT 4 Kids Fashion Show, which takes place on the evening of Friday, November 20th at Market Hall Performing Arts Centre in downtown Peterborough. For a complete list of all events, visit www.ptbofashionweek.ca.

Having received official declaration from the City of Peterborough, Peterborough Fashion Week will provide new opportunities for people in the Peterborough’s fashion industry by building local, national, and global collaboration.

Photos for this year's theme of Peterborough Fashion Week, "Fashion Week Lands in Peterborough", were shot at the Peterborough Airportv
Photos for this year’s theme of Peterborough Fashion Week, “Fashion Week Lands in Peterborough”, were shot at the Peterborough Airport
“Peterborough Fashion Week showcases and promotes Canadian designers, local retailers, photographers, makeup and hair artists, and models and stylists,” says Christina Abbott, owner of STRUTT Central. “Peterborough Fashion Week supports inclusivity by promoting and celebrating models of diverse size, ethnic background, ability, and age.”

The success of Peterborough Fashion Week depends on the time and skills of volunteers. Catia Skinner, CEO of the Kawartha Entertainment Group Inc. and co-owner of Mega Experience — which designed the marketing concept, including the website, ads, and graphics — is chairing this year’s Steering Committee.

“Peterborough Fashion Week is an amazing charitable initiative and it’s not just about the fashion events,” Skinner says. “It’s about the Peterborough community working together towards a goal of helping the children of Five Counties Children’s Centre.”

This year’s theme, “Fashion Week Lands in Peterborough”, was produced by Christina Abbott, Peter Gray, and Peter Nguyen, and a campaign photo shoot took place at the Peterborough Airport. In addition to Canadian Tire, the week is also sponsored in part by Russelle Toyota and Ashburnham Realty.

Volunteer and sponsorship opportunities are still available. For more information on how you can get involved, visit www.ptbofashionweek.ca

Along with the website, you can keep up to date on Peterborough Fashion Week at PTBOFW on Facebook, Twitter, and Instagram and by following the hashtag #PTBOFW2015 on social media.

All images courtesy of Peterborough Fashion Week.

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